Ninth Inning Inc. v. National Football League, Inc
CourtCourt of Appeals for the Ninth Circuit
Date FiledOctober 30, 2026
Docket24-5691
StatusPublished
📰 News Coverage: Read the LAWS.com news report on this case
Full Opinion
FOR PUBLICATION
UNITED STATES COURT OF APPEALS
FOR THE NINTH CIRCUIT
IN RE: NATIONAL FOOTBALL No. 24-5493
LEAGUE’S “SUNDAY TICKET”
D.C. No.
ANTITRUST LITIGATION
2:15-ml-02668-
_____________________________
PSG-SK
NINTH INNING INC., doing
business as The Mucky Duck; for
itself and for all others similarly OPINION
situated; 1465 3RD AVE. REST.
CORP., doing business as Gael Pub;
ROBERT GARY LIPPINCOTT, Jr.;
JONATHAN FRANTZ, On Behalf of
Themselves and the Residential and
Commercial Classes,
Plaintiffs - Appellants,
v.
NATIONAL FOOTBALL LEAGUE,
INC; NFL ENTERPRISES LLC;
ARIZONA CARDINALS
HOLDINGS, INC.; ATLANTA
FALCONS FOOTBALL CLUB
LLC; BALTIMORE RAVENS
LIMITED PARTNERSHIP;
BUCCANEERS LIMITED
2 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
PARTNERSHIP; BUFFALO BILLS,
LLC; CHARGERS FOOTBALL
CO., LLC; CHICAGO BEARS
FOOTBALL CLUB INC;
CINCINNATI BENGALS INC;
CLEVELAND BROWNS
FOOTBALL COMPANY, LLC;
DALLAS COWBOYS FOOTBALL
CLUB LTD; DETROIT LIONS INC;
FOOTBALL NORTHWEST LLC;
SAN FRANCISCO FORTY
NINERS II, LLC; GREEN BAY
PACKERS, INC.; HOUSTON NFL
HOLDINGS LP; INDIANAPOLIS
COLTS INC.; JACKSONVILLE
JAGUARS LLC; KANSAS CITY
CHIEFS FOOTBALL CLUB,
INC; MIAMI DOLPHINS LTD;
MINNESOTA VIKINGS
FOOTBALL CLUB LLC; NEW
ENGLAND PATRIOTS, LP; NEW
ORLEANS LOUISIANA SAINTS
LLC; NEW YORK FOOTBALL
GIANTS INC; NEW YORK JETS
LLC; PANTHERS FOOTBALL
LLC; PDB SPORTS LTD, d/b/a
Denver Broncos Football Club;
PHILADELPHIA EAGLES
FOOTBALL CLUB, INC.;
PITTSBURGH STEELERS
SPORTS, INC; RAIDERS
FOOTBALL CLUB LLC;
TENNESSEE FOOTBALL, INC.;
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 3
WASHINGTON FOOTBALL, INC.;
DIRECTV, LLC; DIRECTV
SPORTS NETWORKS, LLC;
DIRECTV HOLDINGS LLC,
Defendants - Appellees,
----------------------------------------
ESPN, INC.; PARAMOUNT
GLOBAL, INC.,
Intervenors.
IN RE: NATIONAL FOOTBALL No. 24-5691
LEAGUE’S “SUNDAY TICKET”
ANTITRUST LITIGATION D.C. No.
_____________________________ 2:15-ml-02668-
PSG-SK
NINTH INNING INC.; 1465 3RD
AVE. REST. CORP.; ROBERT
GARY LIPPINCOTT, Jr.;
JONATHAN FRANTZ,
Plaintiffs - Appellees,
v.
PDB SPORTS LTD;
PHILADELPHIA EAGLES
FOOTBALL CLUB, INC.;
PITTSBURGH STEELERS
4 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
SPORTS, INC; NATIONAL
FOOTBALL LEAGUE, INC; NFL
ENTERPRISES LLC; ARIZONA
CARDINALS HOLDINGS, INC.;
ATLANTA FALCONS FOOTBALL
CLUB LLC; BALTIMORE
RAVENS LIMITED
PARTNERSHIP; BUCCANEERS
LIMITED PARTNERSHIP;
BUFFALO BILLS, LLC;
CHARGERS FOOTBALL CO.,
LLC; CHICAGO BEARS
FOOTBALL CLUB INC;
CINCINNATI BENGALS INC;
CLEVELAND BROWNS
FOOTBALL COMPANY, LLC;
DALLAS COWBOYS FOOTBALL
CLUB LTD; DETROIT LIONS
INC; FOOTBALL NORTHWEST
LLC; SAN FRANCISCO FORTY
NINERS II, LLC; GREEN BAY
PACKERS, INC.; HOUSTON NFL
HOLDINGS LP; INDIANAPOLIS
COLTS INC.; JACKSONVILLE
JAGUARS LLC; KANSAS CITY
CHIEFS FOOTBALL CLUB,
INC; MIAMI DOLPHINS LTD;
MINNESOTA VIKINGS
FOOTBALL CLUB LLC; NEW
ENGLAND PATRIOTS, LP; NEW
ORLEANS LOUISIANA SAINTS
LLC; NEW YORK FOOTBALL
GIANTS INC; NEW YORK JETS
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 5
LLC; PANTHERS FOOTBALL
LLC; RAIDERS FOOTBALL CLUB
LLC; TENNESSEE FOOTBALL,
INC.; WASHINGTON FOOTBALL,
INC.,
Defendants - Appellants,
and
DIRECTV, LLC, DIRECTV
SPORTS NETWORKS, LLC,
DIRECTV HOLDINGS LLC,
Defendants,
----------------------------------------
ESPN, INC.; PARAMOUNT
GLOBAL, INC.,
Intervenors.
Appeal from the United States District Court
for the Central District of California
Philip S. Gutierrez, District Judge, Presiding
Argued and Submitted March 9, 2026
San Francisco, California
Filed October 30, 2026
6 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
Before: Holly A. Thomas and Anthony D. Johnstone,
Circuit Judges, and Joan H. Lefkow, District Judge. *
Opinion by Judge Johnstone
SUMMARY **
Antitrust
The panel reversed the district court’s judgment as a
matter of law for the National Football League and affirmed
the district court’s order granting a new trial on damages in
an antitrust class action brought under Sections 1 and 2 of
the Sherman Act by a class of DirecTV subscribers.
Using expert testimony, the subscribers won a multi-
billion-dollar verdict on their claims that the NFL’s
anticompetitive agreements caused them to pay inflated
prices for “Sunday Ticket,” a bundled package of NFL game
telecasts. The district court excluded the subscribers’ expert
testimony as unfounded and unreliable. Without that
testimony, the subscribers could no longer prove their
antitrust claims, and so the district court granted the NFL’s
motion for judgment as a matter of law. In the alternative,
the district court ordered a new trial on damages, finding that
*
The Honorable Joan H. Lefkow, United States District Judge for the
Northern District of Illinois, sitting by designation.
**
This summary constitutes no part of the opinion of the court. It has
been prepared by court staff for the convenience of the reader.
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 7
the jury fumbled its calculations, resulting in an award that
the evidence did not support.
The panel held that the district court abused its discretion
by excluding the subscribers’ expert testimony regarding
antitrust injury and damages. The panel held that expert
opinions are neither unfounded nor unreliable merely
because they are impeachable. By inquiring beyond the
reliability of the experts’ methods and the sufficiency of
their data, the district court exceeded its gatekeeping role
under Federal Rule of Evidence 702.
The panel held, however, that the district court did not
abuse its discretion in finding that the jury improperly
considered the expert testimony in its damages award. The
district court acted within its discretion when it inferred how
the jury arrived at its award, and it was within the district
court’s discretion to grant the NFL’s motion for a new trial
because the jury’s method of calculating damages showed
that the award was not based on a proper consideration of the
evidence.
Because the district court’s judgment as a matter of law
rested on the Rule 702 exclusions, the panel reversed that
decision, affirmed the new trial order, and remanded with
instructions to reinstate the jury’s liability verdict and for a
new trial on damages.
The panel addressed additional issues in a concurrently
filed memorandum disposition.
8 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
COUNSEL
Amanda K. Bonn (argued), Eliza R. Finley, Kalpana
Srinivasan, and Marc M. Seltzer, Susman Godfrey LLP, Los
Angeles, California; Ian M. Gore, Susman Godfrey LLP,
Seattle, Washington; Steven M. Shepard, William C.
Carmody, Samir Doshi, and Seth Ard, Susman Godfrey
LLP, New York, New York; Jeffrey A. Lamken,
MoloLamken LLP, Washington, D.C.; Eugene A. Sokoloff
and Thomas P. Schubert, MoloLamken LLP, Chicago,
Illinois; Peter E. Leckman, Langer Grogan & Diver PC,
Philadelphia, Pennsylvania; Edward A. Diver and Howard
Langer, Langer Grogan & Diver PC, Philadelphia,
Pennsylvania; Scott Martin, Hausfeld LLP, New York, New
York; Sathya Gosselin, Hausfeld LLP, Washington, D.C.;
Christopher L. Lebsock, Hausfeld LLP, San Francisco,
California; for Plaintiffs-Appellants.
Paul D. Clement (argued), Niccolo A. Beltramo, Joseph J.
DeMott, and Erin E. Murphy, Clement & Murphy PLLC,
Alexandria, Virginia; Theodore J. Boutrous Jr., Christopher
D. Dusseault, and Daniel G. Swanson, Gibson Dunn &
Crutcher LLP, Los Angeles, California; Cynthia Richman,
Gibson Dunn & Crutcher LLP, Washington, D.C.; Beth A.
Wilkinson, Jennifer P. Swarbrick, Jenna H. Pavelec, Rakesh
N. Kilaru, and Brian L. Stekloff, Wilkinson Stekloff LLP,
Washington, D.C.; Anastasia Pastan, Milbank LLP,
Washington, D.C.; Gregg H. Levy and Derek Ludwin,
Covington & Burling LLP, Washington, D.C.; Daniel
Petrocelli, Monsura A. Sirajee, and Mark R. Oppenheimer,
O'Melveny & Myers LLP, Los Angeles, California; Ian
Simmons, O'Melveny & Myers LLP, Washington, D.C.;
Dolores F. DiBella, National Football League, New York,
New York; for Defendant-Appellees.
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 9
Anne Conley, Munger Tolles & Olson LLP, Los Angeles,
California; Lisa S. Blatt, Williams & Connolly LLP,
Washington, D.C.; Yehudah L. Buchweitz, Weil Gotshal &
Manges LLP, New York, New York; for Intervenors.
Lisa S. Blatt, Charles L. McCloud, Christian J. Gladden-
Sorensen, and Christopher J. Baldacci, Williams & Connolly
LLP, Washington, D.C., for Amici Curiae NFL Media
Partners.
Matthew Duncan and Rachel Sommer, Fine Kaplan and
Black RPC, Philadelphia, Pennsylvania, for Amici Curiae
Evidence and Civil Procedure Scholars.
William S. Hicks and Benjamin Berkowitz, Keker Van Nest
& Peters LLP, San Francisco, California; Brian Scarpelli,
ACT | The App Association, Washington, D.C.; for Amici
Curiae ACT | The App Association, Chamber of Progress,
NetChoice, and Civil Justice Association of California.
Daniel E. Haar, Nickolai G. Levin, and L. Allison Herzog,
Attorneys; Spencer D. Smith and Alice A. Wang, Counsels;
David B. Lawrence, Policy Director; John W. Elias, Deputy
Assistant Attorney General; Doha Mekki, Acting Assistant
Attorney General; United States Department of Justice,
Washington, D.C.; for Amicus Curiae the United States of
America.
Patrick F. Madden, Berger Montague PC, Philadelphia,
Pennsylvania; Matthew Summers, Berger Montague PC,
San Francisco, California; for Amici Curiae Sports
Economists.
Daniel E. Gustafson and Anthony J. Stauber, Gustafson
Gluek PLLC, Minneapolis, Minnesota; Dennis J. Stewart,
Gustafson Gluek PLLC, San Diego, California; for Amici
Curiae Antitrust Law Professors.
10 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
Amanda G. Lewis, Cuneo Gilbert Flannery & LaDuca LLP,
Washington, D.C., for Amicus Curiae Sports Fans Coalition.
Kathleen W. Bradish and Randy Stutz, American Antitrust
Institute, Washington, D.C., for Amicus Curiae American
Antitrust Institute.
Zac Morgan and Cory Andrews, Washington Legal
Foundation, Washington, D.C., for Amicus Curiae
Washington Legal Foundation.
Shannon N. Proctor, Eric G. Lasker, and Elyse A. Shimada,
Hollingsworth LLP, Washington, D.C., for Amicus Curiae
International Association of Defense Counsel.
Michael Schaper, J. Robert Abraham, and Jaime M. Freilich-
Fried, Debevoise & Plimpton LLP, New York, New York;
Edward D. Hassi, Debevoise & Plimpton LLP, Washington,
D.C.; for Amicus Curiae The International Center for Law
& Economics.
Lena H. Hughes and Colin Kass, Proskauer Rose LLP,
Washington, D.C.; Bradley I. Ruskin, Mark D. Harris, Jake
R. Butwin, and Henrique Carneiro, Proskauer Rose LLP,
New York, New York; for Amici Curiae Scholars of
Antitrust and Sports Law.
Nathaniel L. Bach, Tod Cohen, Benjamin G. Shatz, Dylan
Carson, and Benjamin E. Strauss, Manatt Phelps & Phillips
LLP, Los Angeles, California, for Amicus Curiae Software
& Information Industry Association.
Jason Y. Siu, Jeremy B. Rosen, and Emma Wine, Horvitz &
Levy LLP, San Francisco, California, for Amicus Curiae
Lawyers for Civil Justice.
Kannon K. Shanmugam, William T. Marks, and Madeline
M. McMahon, Paul Weiss Rifkind Wharton & Garrison
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 11
LLP, Washington, D.C.; Daniel A. Crane, Louis A. Murray,
and Kathleen H. Pierre, Paul Weiss Rifkind Wharton &
Garrison LLP, New York, New York; for Amici Curiae
Former Antitrust Enforcers.
OPINION
JOHNSTONE, Circuit Judge:
Antitrust claims often depend on expert testimony to
prove a crucial counterfactual: that injury and damages
would not have occurred in a world without the claimed
anticompetitive conduct. Under Federal Rule of Evidence
702, experts may help a jury envision this “but-for world”
by reliably applying reliable methods to sufficient facts to
support their opinions. As a gatekeeper for expert testimony,
a district court must exclude unfounded or unreliable
opinions. But opinions are neither unfounded nor unreliable
merely because they are impeachable. Such opinions are for
the jury to weigh at trial. Once a jury does so, its verdict must
stand unless it is clearly not supported by the evidence.
Using expert testimony, a class of DirecTV subscribers
scored a multi-billion-dollar jury verdict in their antitrust
case against the National Football League. Those
Subscribers claimed that the NFL’s anticompetitive
agreements caused them to pay inflated prices for “Sunday
Ticket,” a bundled package of NFL game telecasts
unavailable in a subscriber’s local market. Economic experts
helped the Subscribers prove their injury and damages with
a counterfactual: that they paid more for football telecasts
than they would have paid but for the NFL’s agreements.
12 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
After further review, the district court excluded the
Subscribers’ expert testimony as unfounded and unreliable.
Without that testimony, the Subscribers could no longer
prove their antitrust claims, so the district court granted the
NFL’s motion for judgment as a matter of law. In the
alternative, the district court ordered a new trial on damages,
finding that the jury fumbled its calculations, resulting in an
award that the evidence did not support. The Subscribers
appeal.
We conclude that the district court abused its discretion
by excluding the Subscribers’ expert testimony. By
inquiring beyond the reliability of the experts’ methods and
the sufficiency of their data, the district court exceeded its
gatekeeping role under Federal Rule of Evidence 702. But
the district court did not abuse its discretion in finding that
the jury improperly considered the expert testimony in its
damages award. Because the judgment rested on the Rule
702 exclusions, we reverse that decision, affirm the new-trial
order, and remand with instructions to reinstate the jury’s
liability verdict and for a new trial on damages.
I. BACKGROUND
The National Football League is an association of 32
professional football teams. NFL games are among the most
popular television programs in the United States: 46 of the
top 50 television programs in 2021 were NFL games. The
NFL capitalized on this popularity. Between June 2011 and
February 2023 (the “Class Period”), the NFL earned more
than $100 billion. It amassed most of this fortune by
licensing its game telecasts to media distributors. These
lucrative licensing agreements are at the heart of this class
action.
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 13
A. The NFL’s Broadcasting Agreements and the
Sports Broadcasting Act
In the NFL’s early days, each team controlled its
telecasting rights and individually contracted with networks
to televise its games. But in 1961, the NFL teams agreed to
“pool” their telecasting rights into a single package and share
the revenue. The agreement drew a legal challenge, and a
district court enjoined the NFL from entering contracts that
eliminated competition among teams in selling telecasting
rights to their games. See United States v. NFL, 196 F. Supp.
445, 447 (E.D. Pa. 1961).
This injunction remained in place until Congress enacted
the Sports Broadcasting Act (“SBA”). 15 U.S.C. § 1291. The
SBA permits the NFL and other professional sports leagues
to jointly sell their rights in the “sponsored telecasting” of
their games, exempting those agreements from Section 1 of
the Sherman Act. Id. We have construed “sponsored
telecasting” to mean free over-the-air broadcasts supported
by advertising, such as those offered by CBS and Fox. See
In re NFL’s Sunday Ticket Antitrust Litig., 933 F.3d 1136,
1147 (9th Cir. 2019) (“NFL Sunday Ticket”). But “the SBA
does not exempt league contracts with cable or satellite
television services, for which subscribers are charged a fee,
from antitrust liability.” Id.
B. The NFL’s Three “Interlocking Agreements”
Three related agreements govern the NFL’s game
telecast marketing: the “Teams-NFL Agreement,” the
“NFL-Networks Agreements,” and the “NFL-DirecTV
Agreement.” See NFL Sunday Ticket, 933 F.3d at 1148.
Under the Teams-NFL Agreement, teams pooled their
telecasting rights subject to the NFL’s control. The NFL then
entered into agreements with broadcast networks to telecast
14 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
in-market games (the NFL-Networks Agreements) and with
DirecTV to telecast out-of-market games (the NFL-DirecTV
Agreement). See id.
The NFL-Networks Agreements allowed Fox and CBS
to produce and telecast Sunday NFL games for free over the
air and on basic cable or satellite in select markets. See id.
These agreements governed telecasting of in-market games,
which included the local teams’ games. For example, when
the Philadelphia Eagles played the Minnesota Vikings, that
game was available for free over the air on television in the
Philadelphia and Minneapolis local markets. The parties
agree that these broadcasts were SBA-protected sponsored
telecasts.
But most Sunday NFL games were not available over the
air on the local Fox or CBS affiliate. For example,
Philadelphia Eagles fans in the Ninth Circuit usually could
watch their team for free only when it played a team in the
region, like the Los Angeles Rams or Seattle Seahawks.
While the in-market games satisfied many viewers, a
significant share of NFL fans wanted to watch the out-of-
market games played by teams from other regions.
The NFL therefore entered a third agreement with
DirecTV to distribute out-of-market telecasts. The NFL-
DirecTV Agreement exclusively authorized DirecTV to use
its satellite television service to distribute out-of-market
telecasts produced by CBS and Fox to DirecTV subscribers
who paid an additional annual fee for a “Sunday Ticket”
package.
C. DirecTV Sunday Ticket
A Sunday Ticket package included all the NFL out-of-
market telecasts. DirecTV subscribers could buy this
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 15
package for an additional price above their regular satellite
television subscription. During the class period, Sunday
Ticket served 24,105,049 residential subscribers and
506,788 commercial subscribers in the United States. List
prices for residential subscribers ranged from $200 to nearly
$400 per season, though DirecTV discounted those prices
with various promotions. Commercial subscribers like sports
bars paid from thousands to over one hundred thousand
dollars per season, depending on their establishment’s size.
D. Procedural History
In 2015, the Subscribers sued the NFL and DirecTV,
alleging that the NFL’s three interlocking agreements
violated Sections 1 and 2 of the Sherman Act. 15 U.S.C.
§§ 1–2. They alleged that by pooling team telecasting rights
in the NFL, then distributing out-of-market telecasts
exclusively through DirecTV, the NFL and DirecTV harmed
competition and injured the Subscribers. According to the
Subscribers, allowing only one distributor and one package
for out-of-market telecasts decreased the availability of
those telecasts and increased the cost of the telecasts that
DirecTV made available.
1. Pretrial
The Subscribers pleaded several antitrust theories arising
out of the interlocking agreements. They acknowledged that,
under the SBA, the NFL teams could use the Teams-NFL
Agreement to pool their telecasting rights for the “sponsored
telecasting” of their games. But they argued that the teams
could not pool their telecasting rights when delivering out-
of-market games via Sunday Ticket. The Subscribers also
challenged the NFL-Networks Agreements’ role in the
interlocking agreements. They contended that, although the
SBA carved out an exception for the NFL’s sponsored
16 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
telecasts, the NFL-Networks Agreements unlawfully
imposed a so-called “NFL Tax” on out-of-market-games to
protect the viewership of local games. According to the
Subscribers, the NFL-DirecTV Agreement practically
required DirecTV to sell out-of-market games at an
artificially high “premium” over what it otherwise would
have charged.
The district court dismissed the Subscribers’ complaint
against the NFL for failure to state a claim after compelling
arbitration of the Subscribers’ claims against DirecTV.
Taking each agreement separately, the district court held that
because no individual agreement limited the output of game
telecasts on its own, the Subscribers could not establish an
injury to competition. We reversed. Because “we are
required to take a holistic look at how the interlocking
agreements actually impact competition,” we held that the
Subscribers plausibly pleaded that the alleged conduct
injured competition. NFL Sunday Ticket, 933 F.3d at 1152,
1156–59, cert. denied, 592 U.S. 1081 (2020).
On remand, the district court certified two classes of
subscribers: a commercial class and a residential class under
Federal Rule of Civil Procedure 23(b)(3). In their class-
certification motion, the Subscribers offered the expert
opinion of economist Dr. Daniel Rascher, who considered
how the NFL’s interlocking agreements reduced
competition and raised prices. Dr. Rascher produced a
“yardstick model,” which used college football as an
analogy for how the NFL telecast market would function
without the NFL’s anticompetitive conduct. The Subscribers
also offered the expert opinion of economist Dr. Douglas
Zona, who determined that the class members were
overcharged for Sunday Ticket and estimated by how much.
The NFL, challenging the reliability of both experts’
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 17
opinions and underlying models, moved to exclude them
under Federal Rule of Evidence 702. The district court
denied the NFL’s motions and granted the Subscribers’
motion for class certification.
As trial approached, the NFL moved again to exclude Dr.
Rascher’s and Dr. Zona’s expert testimony as unreliable
under Rule 702. Again the district court denied both
motions.
2. Trial and Jury Verdict
At trial, the Subscribers framed their antitrust injury and
damages as the overcharge they paid because of the NFL’s
interlocking agreements. In the Subscribers’ case in chief,
Dr. Rascher and Dr. Zona testified that the interlocking
agreements caused the Subscribers to pay inflated prices. To
demonstrate the overcharge, they modeled what the prices
would have been for out-of-market games without the
anticompetitive conduct. They then compared those prices
to what the Subscribers paid. The NFL attacked both
experts’ testimony on cross-examination, and in a motion for
judgment as a matter of law after the Subscribers had been
fully heard. See Fed. R. Civ. P. 50(a). The district court
denied the motion, once more rejecting the NFL’s challenge
to the Subscribers’ experts.
After trial, the jury returned a verdict for the Subscribers.
It found the NFL liable on every element of the Subscribers’
antitrust claims. The jury awarded damages of $4.6 billion
to the residential class and $96 million to the commercial
class.
3. Post-Verdict
The Subscribers’ victory was short-lived. The NFL
renewed its motion for judgment as a matter of law, and this
18 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
time the district court granted it. See Fed. R. Civ. P. 50(b).
Despite rejecting the NFL’s earlier attempts to exclude Dr.
Rascher’s and Dr. Zona’s expert testimony, the district court
determined that their trial testimony was not reliable and so
was inadmissible under Rule 702. According to the district
court, Dr. Rascher’s testimony relied on a model “developed
based on speculation and ipse dixit opinion.” The district
court also concluded that the trial had revealed “flaws” in
Dr. Zona’s models. The district court held that without the
excluded expert testimony, it was “impossible for a jury to
determine on a class-wide basis that Sunday Ticket
subscribers would have indeed paid less in the absence of
Defendants’ anticompetitive conduct.” The district court
also conditionally granted a new trial based on “the jury’s
irrational damages award.” See Fed. R. Civ. P. 50(c).
The Subscribers appeal. 1 We review de novo a district
court’s grant of judgment as a matter of law. Rearden, LLC
v. Walt Disney Pictures, 152 F.4th 1058, 1066 (9th Cir.
2025). We review for abuse of discretion its decisions to
exclude expert testimony and to grant a new trial. Engilis v.
Monsanto Co., 151 F.4th 1040, 1046 (9th Cir. 2025)
(exclusion of testimony); Oracle Corp. v. SAP AG, 765 F.3d
1081, 1086–87 (9th Cir. 2014) (new trial). “A district court
1
The Subscribers also appeal the district court’s granting the NFL
judgment as a matter of law on their injunctive claims under Section 16
of the Clayton Act. The NFL cross-appeals the district court’s class-
certification decisions. In a concurrently filed memorandum disposition,
we affirm class certification under Federal Rule of Civil Procedure
23(b)(3). We also reverse judgment as a matter of law for the NFL on
the Subscribers’ Section 16 claims, and remand to the district court the
issue of whether the injunctive classes certified under Federal Rule of
Civil Procedure 23(b)(2) should be decertified now that the NFL-
DirecTV Agreement has expired.
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 19
commits an abuse of discretion if it fail[s] to apply the
correct legal rule or, if the correct legal rule was applied, if
the court’s decision ‘resulted from a factual finding that was
illogical, implausible, or without support in inferences that
may be drawn from the facts in the record.’” Colchester v.
Lazaro, 16 F.4th 712, 725 (9th Cir. 2021) (quoting United
States v. Hinkson, 585 F.3d 1247, 1263 (9th Cir. 2009) (en
banc)).
II. DISCUSSION
Section 4 of the Clayton Act provides a private right of
action for parties injured by antitrust violations, including
those alleged in the Subscribers’ complaint: Sherman Act
Section 1, a contract in restraint of trade, and Section 2,
monopolization. 15 U.S.C. §§ 1–2, 15. To prove both claims,
the Subscribers needed to establish several overlapping
elements, including that the NFL caused them antitrust
injury and damages. See CoStar Grp., Inc. v. Com. Real Est.
Exch., Inc., 150 F.4th 1056, 1066–67 (9th Cir. 2025). This
appeal concerns only those two elements, which the
Subscribers sought to prove at trial through the expert
testimony at issue.
To establish antitrust injury, a plaintiff must show an
“injury of the type the antitrust laws were intended to prevent
and that flows from that which makes [the] defendants’ acts
unlawful.” Brunswick Corp. v. Pueblo Bowl-O-Mat, Inc.,
429 U.S. 477, 489 (1977). That is, a plaintiff must show that
their “loss flows from an anticompetitive aspect or effect of
the defendant’s behavior.” Rebel Oil Co. v. Atl. Richfield
Co., 51 F.3d 1421, 1433 (9th Cir. 1995). The Subscribers
established that the interlocking agreements injured
competition by reducing the availability of, and generally
increasing prices for, the out-of-market NFL telecasts. But
20 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
the Subscribers also had to show that the interlocking
agreements injured them specifically. This was a harder task
because, as Sunday Ticket subscribers, they had access to all
out-of-market NFL games. They therefore claimed that they
were injured because they were overcharged for those out-
of-market telecasts when they bought Sunday Ticket.
To establish antitrust damages, a plaintiff may offer
evidence that the defendant’s anticompetitive conduct
resulted in a measurable overcharge. See Olean Wholesale
Grocery Coop., Inc. v. Bumble Bee Foods LLC, 31 F.4th
651, 670–72 (9th Cir. 2022) (en banc). Modeling the
difference between the real world with the anticompetitive
conduct and the but-for world without it is “an exceedingly
difficult task.” Fishman v. Estate of Wirtz, 807 F.2d 520, 550
(7th Cir. 1986). Plaintiffs often do so by relying on economic
experts who create models that simulate what prices would
have been without the challenged conduct. These models can
meet a plaintiff’s burden to show that the conduct caused an
antitrust injury, see, e.g., Conwood Co., L.P. v. U.S. Tobacco
Co., 290 F.3d 768, 794–95 (6th Cir. 2002), and to quantify
damages, see, e.g., Image Tech. Servs., Inc. v. Eastman
Kodak Co., 125 F.3d 1195, 1221 (9th Cir. 1997).
The district court’s grant of judgment as a matter of law
to the NFL followed from its exclusion of the Subscribers’
expert testimony on antitrust injury and damages. We begin
with the admissibility of that expert testimony. Because the
district court abused its discretion in excluding the expert
testimony, it erred in granting judgment as a matter of law.
We then turn to the district court’s conditional grant of a new
trial on damages, which arises from the same expert
testimony. Granting a new trial was not an abuse of
discretion because the jury did not properly consider the
evidence of damages.
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 21
A. Expert Exclusion and Judgment as a Matter of Law
Federal Rule of Evidence 702 requires a court to confirm
that “an expert’s testimony both rests on a reliable
foundation and is relevant to the task at hand.” Elosu v.
Middlefork Ranch Inc., 26 F.4th 1017, 1023 (9th Cir. 2022)
(quoting Daubert v. Merrell Dow Pharms., Inc., 509 U.S.
579, 597 (1993)). Expert testimony is admissible if the
testimony’s proponent demonstrates to the district court that
it is more likely than not that:
(a) the expert’s scientific, technical, or other
specialized knowledge will help the trier of
fact to understand the evidence or to
determine a fact in issue; (b) the testimony is
based on sufficient facts or data; (c) the
testimony is the product of reliable principles
and methods; and (d) the expert’s opinion
reflects a reliable application of the principles
and methods to the facts of the case.
Fed. R. Evid. 702. 2
The district court excluded the Subscribers’ experts
under Rule 702, finding that Dr. Rascher’s testimony “was
not based on a reliable methodology,” see Fed. R. Evid.
702(c), that Dr. Zona’s testimony was not “modeled
reliably,” see id. 702(d), and that both witnesses’ testimony
2
Rule 702 was amended in 2023 to “clarify and emphasize that proffered
expert testimony must meet the admissibility requirements of Rule 702
by a preponderance of the evidence.” Engilis, 151 F.4th at 1049
(emphasis added) (citation modified). The parties did not argue before
the district court, and do not argue here, that the 2023 amendment makes
any difference to our analysis. See id. at 1050 (explaining that the
amendment is “[c]onsistent” with “our precedent”).
22 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
was based on speculative or infeasible factual assumptions,
see id. 702(b). An expert’s testimony is reliable if “the
knowledge underlying it has a reliable basis in the
knowledge and experience of the relevant discipline.”
Alaska Rent-A-Car, Inc. v. Avis Budget Grp., Inc., 738 F.3d
960, 969 (9th Cir. 2013) (citation modified). Although a
district court holds broad discretion to act as a gatekeeper for
expert testimony, the jury remains the factfinder. See Elosu,
26 F.4th at 1024. That is because “where experts’ opinions
are not the junk science Rule 702 was meant to exclude, the
interests of justice favor leaving difficult issues in the hands
of the jury and relying on the safeguards of the adversary
system to attack shaky but admissible evidence.” Engilis,
151 F.4th at 1050 (citation modified). As a gatekeeper, a
district court must screen expert testimony for admissibility,
ensuring that it is based on reliable methods applied to
sufficient facts to support the expert’s opinion. See Hyer v.
City & Cnty. of Honolulu, 118 F.4th 1044, 1056 (9th Cir.
2024) (detailing the district court’s responsibility to screen
expert testimony for reliability). But a district court must be
careful not to let its view of the credibility or merits of an
expert’s testimony distort its evaluation of whether that
testimony is sufficiently reliable to go to a jury. See Engilis,
151 F.4th at 1050. While “a district court may screen an
expert opinion for reliability, and may reject testimony that
is wholly speculative, it may not weigh the expert’s
conclusions or assume a factfinding role.” Elosu, 26 F.4th at
1020. Whether an expert’s “hypothesis is correct” or
“corroborated by other evidence on the record . . . is for the
litigants to argue, and for the jury to decide.” Id. at 1026.
1. Exclusion of Dr. Rascher’s Testimony
Dr. Rascher, an economist and professor at the
University of San Francisco, testified about the
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 23
anticompetitive effects of the interlocking agreements,
including the injury to competition and the higher prices the
Subscribers paid for Sunday Ticket. He examined these
effects by creating a but-for world based on a “yardstick.” In
a yardstick analysis, an expert compares the real world with
the challenged anticompetitive conduct to a hypothetical
but-for world without it. The expert builds the but-for world
using data from a “comparable business not affected by the
anticompetitive conduct at issue.” Image Tech. Servs., 125
F.3d at 1221.
Dr. Rascher’s but-for world used the market for telecasts
of games between the Top 25 college football teams as his
yardstick. Dr. Rascher testified about college football’s
“many parallels to NFL football.” For example, college
football is second only to the NFL in popularity as a sports
league. Both markets telecast football games played at a high
level. The way the game is played is in all material ways
identical, and the resulting televised products look much the
same. Viewers watch the games for similar reasons, over
similar seasons, usually on the weekends. “One’s on
Saturday, one’s on Sunday,” Dr. Rascher testified.
The college-football yardstick let Dr. Rascher estimate
how the NFL’s anticompetitive conduct affected the
availability of out-of-market telecasts. College football once
had an exclusive broadcasting deal like the NFL’s, until the
Supreme Court invalidated it. As Dr. Rascher testified,
“prior to 1984, college football looked a little bit like the
NFL in that the NCAA had all of the rights of the major
colleges, and . . . they took those rights and sold them
as . . . [a] single monopolist down into the market.” Then, in
1984, the Supreme Court ruled that the NCAA’s telecast
agreements violated the Sherman Act. See generally NCAA
v. Bd. of Regents of Univ. of Oklahoma, 468 U.S. 85, 120
24 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
(1984). Dr. Rascher was therefore able to compare the NFL
to the college-football telecast market during and after its
exclusive broadcasting deal to predict what a but-for world
might look like.
Dr. Rascher testified that without the interlocking
agreements, the NFL would have looked like college
football after NCAA v. Board of Regents. That change
brought the benefits of competition:
[T]he individual colleges could sell their own
rights, and they often sold them through their
individual conferences. So you have multiple
conferences . . . that are all separately
competing to sell their games into the media
market. And so you get all these different
channels, and there’s many more than just the
ones listed here, that are showing college
football games on Saturday. So that
movement from monopoly or collusive
monopoly to competition resulted in a
plethora of college football games being
shown on Saturdays.
Applying his yardstick to the NFL, Dr. Rascher found
that the same thing would happen in the NFL’s but-for world
as happened in college football’s real world: The NFL would
begin telecasting out-of-market games in a similar way. He
testified that in the but-for world, NFL “games then become
available, just like [college football games] on Saturday, on
over-the-air channels and on . . . these basic sports cable
channels, and so customers don’t pay anything extra above
what they were already paying for their TV package.” After
all, NFL football “is the most popular programming on
NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC. 25
television,” so the games “will find their way on to these
major networks and these major cable stations,” just as they
did for college football, the second most popular sport on
television. In fact, as the Subscribers note, the NFL itself
considered distributing out-of-market games at no extra
charge based, in part, on its own comparisons with college
football.
The district court held that Dr. Rascher’s testimony was
inadmissible because his but-for world was “ipse dixit
opinion untethered to an economic analysis of what would
have likely occurred.” As the district court acknowledged at
class certification, the yardstick method is a reliable method
for comparing the real world to a hypothetical but-for world.
See Fed. R. Evid. 702(c); see, e.g., Olean Wholesale Grocery
Coop., Inc. v. Bumble Bee Foods LLC, 993 F.3d 774, 788–
89 (9th Cir. 2021), abrogated on other grounds, 31 F.4th 651
(2022); LePage’s Inc. v. 3M, 324 F.3d 141, 165 (3d Cir.
2003); In re Linerboard Antitrust Litig., 305 F.3d 145, 155
(3d Cir. 2002); Image Tech. Servs., 125 F.3d at 1221–23. But
the district court found that Dr. Rascher’s use of the
yardstick method “fail[ed] to produce a coherent model,” in
part because there were too many differences between
college football and the NFL. See Fed. R. Evid. 702(b). Dr.
Rascher relied on the college-football yardstick to explain
how the NFL teams would distribute games and share
revenue. Without the yardstick, the district court found that
Dr. Rascher’s conclusion that NFL games would be “on over
the air and on . . . the major cable channels” was unreliable.
See Fed. R. Evid. 702(d).
These findings “exceed[ed] the district court’s limited
gatekeeping role.” Elosu, 26 F.4th at 1026–27. “Whether
[an] unaffected business properly compares to the relevant
market presents a question of fact for the jury.” Image Tech.
26 NINTH INNING INC. V. NATIONAL FOOTBALL LEAGUE, INC.
Servs., 125 F.3d at 1221 (citation modified). Expert
comparisons are admissible even when there are “very
significant differences” between the two markets. Alaska
Rent-A-Car, Inc., 738 F.3d at 968–70. If a yardstick lacks
any “reasonable similarity” to the business at issue, then it
may be “too speculative to support a verdict.” Eleven Line,
Inc. v. N. Tex. State Soccer Ass’n, 213 F.3d 198, 207–08 (5th
Cir. 2000). But if an expert presents a sufficient factual
foundation for using a comparator, then it is for the jury to
weigh whether the comparator is similar enough to use as a
yardstick. See Fed. R. Evid. 702(b); see also Alaska Rent-A-
Car, Inc., 738 F.3d at 970; Image Tech. Servs., 125 F.3d at
1221. Because Dr. Rascher testified to several reasonable
similarities between the markets for college-football
broadcasts and NFL broadcasts, the district court abused its
discretion by deciding facts t